촉진관리 파리바게트 프리미엄 생수 오(`O` EAU) 마케팅 커뮤니케이션 전략(영문)

촉진관리 파리바게트 프리미엄 생수 오(`O` EAU) 마케팅 커뮤니케이션 전략(영문) [촉진관리] 파리바게트 프리미엄 생수 오(`O` EAU) 마케팅 커뮤니케이션 전략(영문).pptx 목차 Introduction of O:EAU Current situation of Market O:EAU’s Current strategy O:EAU’s New Strategy 본문 About O:EAU - Bottled water of Paris Baguette - Available only in Paris Baguette - Designed by Karim Rashid . . . New consumer Demand -Well-being trend of the past > healing trend -As consumers are increasingly demanding energy drinks, there is an equal increase for lessening stress and tension -Consumers in their 20’s, which makes up most of the beverage market, seek trendy beverages 본문내용 U’s Current strategy O:EAU’s New Strategy PAGE:3 01. Introduction of O:EAU PAGE:4 O:EAU About O:EAU - Bottled water of Paris Baguette - Available only in Paris Baguette - Designed by Karim Rashid PAGE:5 02. Current Situation of Bottle Water market PAGE:6 Situation of the bottled water industry Constant Growth of the Domestic Bottled Water Market Industry’s No.1 Brand Jeju Samdasu at Ri