2013년 8월 7일 수요일

관리회계 풀무원 경영전략(영문)

관리회계 풀무원 경영전략(영문)
[관리회계] 풀무원 경영전략(영문).pptx


목차
I . Corporate Philosophy
II . Pulmuone Milestone
III . Pulmuone Primary Products
IV. Industry & Market Analysis
V. Pulmuone 지속경영 보고서
VI. derived BSC
VII . Relative Importance
VIII. Analysis
VIIII. Suggestions


본문
Continuous Management
Responsible Investment
Ethical Management
OptimalAsset Utilization
Customer Satisfaction
Customer Integrity
EffectiveCustomer Communication
Brand Equity
Optimal Productivity
Quality Control


Ethics Education Program
Distinct Organization Culture
Safe JobPositions
User based MI Analysis Program


Innovative Management
Compliance Program
Local Community Contribution
Innovative Education Program
Communicationamong Employees


Pulmuone has been issuing ‘지속경영 보고서’ in annual basis since 2007. It is more comprehensive in form than the typical BSC.The report is rather voluminous, however thoroughly covers every aspect of BSC.

Pulmuone delivered its core strategies through characteristic initiatives. Namely as, ‘timely rain for employees’, ‘바른마음 management’,‘바른마음 Reflection /고객기쁨 Creation and ‘Elucidation of corporate Excellency’.

Such expressive terms specified on BSC will be conveyed as the extension of the corporate philosophy, ‘세상의 꿈을 담다’and the corporate mission, Global LOHAS’ to the entities related to the firm.


본문내용
ket of Chemical-free Agricultural Products"
opened in Apgujeong (Pulmuone Organic Food established)
1984.05.31 Pulmuone Food Co., Ltd. Established
1991.01.04 US local company of Pulmuone Food "Pulmuone USA" established
1995.05.12 Trade name changed from "Pulmuone Food Co., Ltd" to "Pulmuone
Inc“
1995.10.05 Pulmuone Inc. stock listed
2003.03.01 Establishment of subsidiary companies and conversion
 

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