경영학원론 환경 친화적 화장품-천연 유기농 화장품 사업 현황(영문)
[경영학원론] 환경 친화적 화장품-천연 유기농 화장품 사업 현황(영문).pptx |
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목차 1.A typical product of naturalistic Cosmetics 2.Why people
choose naturalism cosmetics? 3.Representative of the naturalism cosmetic
companies 4.Naturalism cosmetics Market 5.Naturalism cosmetics Market
–Example 6.Naturalism cosmetics Market 7.Problems of the
Naturalism cosmetics 8.Reference
본문 A niche market grows up
major market →Because of wellness trend, steady sales rise
Needs of
well-being and Resistance to chemicals has increased. →We can predict
continuous growth especially skin care(anti aging, sun care)
Still not
high levels,but contiuous growth(2007) $ 8,000,000,000 worldwide market,
Growing 20% annually(2008) 20% growth in domestic, Scale of 20 billion won
(2010)
Children Cosmetics market now 190 bilion,grew 10% annually in
korea
본문내용 thers A typical product of naturalistic
Cosmetics
Healthy: harmless to humans Light: no burden to children and
pregnant women High functionality: growing confidence Eco-friendly: making
good image of product and company Relatively expensive: making
profit Using a awareness that natural is good Why people choose naturalism
cosmetics?
Article, Effect of green cosmetics Exaple of green
cosmetic ma
참고문헌 Reference 화장품 시장 동향 및 전망 /(2007) /데이코
D&S 저 /진한엠엔비
Prime/http://www.newsprime.co.kr/news/articleView.html?idxno=132870/화장품
시장,유기농이 대세다 10.05.07
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