2013년 10월 31일 목요일

경영학원론 환경 친화적 화장품-천연 유기농 화장품 사업 현황(영문)

경영학원론 환경 친화적 화장품-천연 유기농 화장품 사업 현황(영문)
[경영학원론] 환경 친화적 화장품-천연 유기농 화장품 사업 현황(영문).pptx


목차
1.A typical product of naturalistic Cosmetics
2.Why people choose naturalism cosmetics?
3.Representative of the naturalism cosmetic companies
4.Naturalism cosmetics Market
5.Naturalism cosmetics Market –Example
6.Naturalism cosmetics Market
7.Problems of the Naturalism cosmetics
8.Reference


본문
A niche market grows up major market
→Because of wellness trend, steady sales rise

Needs of well-being and Resistance to chemicals has increased.
→We can predict continuous growth
especially skin care(anti aging, sun care)

Still not high levels,but contiuous growth(2007)
$ 8,000,000,000 worldwide market, Growing 20% annually(2008)
20% growth in domestic, Scale of 20 billion won (2010)

Children Cosmetics market now 190 bilion,grew 10% annually in korea





본문내용
thers
A typical product of naturalistic Cosmetics

Healthy: harmless to humans
Light: no burden to children and pregnant women
High functionality: growing confidence
Eco-friendly: making good image of product and company
Relatively expensive: making profit
Using a awareness that natural is good
Why people choose naturalism cosmetics?

Article, Effect of green cosmetics
Exaple of green cosmetic ma

참고문헌
Reference
화장품 시장 동향 및 전망 /(2007) /데이코 D&S 저 /진한엠엔비

Prime/http://www.newsprime.co.kr/news/articleView.html?idxno=132870/화장품 시장,유기농이 대세다 10.05.07

 

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